Information » Probably the most important thing to offer

They ultimately got in thanks to the iconic and now infamous wooden horse they constructed to hold between 30 and 40 men Nike Air Max 90 KPU Heren Grijs Zwart Sale , depending on the version of events you believe. Now known as the Trojan horse, the Greeks were undoubtedly the founders of modern warfare strategy as a result of it but just imagine how much sooner they would have been able to bring the war to its conclusion if they would have had castors available! According to mythology, it took three days to build the Trojan horse. This was a direct result of the sheer size of it and the need to construct wheels that would be able to hold not only the horse itself but also the men inside. Bearing in mind that there were 30 men inside, this was some weight. In modern terms Nike Air Max 90 KPU Heren Zwart Goud Sale , it would have to have held 2280kgs assuming that the average man weighed 76kgs (as per 2005 UK National Health Service figures). Making wooden wheels would have been a major chore but what if they could have simply fitted castors? Castors are essentially the wheels that are fitted on the bottom of units in any number of industries in order to enable their transport. For example, they can be fitted to the bottom of smaller units like catering trolleys right through to industrial size roll cages that are used to carry heavy equipment so the heavy duty wheels would have had no problem at all supporting the weight of the Trojan horse and the 30 plus men in it. In fact, if the Greeks would have had the 2BZQXXXHSZ series (available from BIL Castors & Wheels) then they would have been able to have more men in the horse because they support weights of between 2800kg and 11500kg. It would have also have been easier to move it because the castors would have certainly had major advantages over the wood, such as distributing the weight evenly and offering incredible support as well as a smooth ride! However Nike Air Max 90 Dames Wit Zwart Sale , the major advantage is how much faster it would have been to move the horse... and indeed any other equipment the Greeks had. So, with this in mind, why would castors have ended the Trojan War sooner you ask? Well, the Greeks may not have had the idea of sending the Trojan horse in any sooner had they had castors available to them but they would have had the element of surprise on their side right from the start. They would have been able to sneak all of their heavy cannons and other weapons upon Troy much quicker and with very little noise at all. As such Nike Air Max 90 Ultra Heren SE Zwart Wit Sale , thanks to castors, they may well have been there for 10 days rather than 10 years!


After The Exhibit: Supplementing Your Trade Show Displays Marketing Articles | July 29, 2011
After you've taken your trade show displays back to the office, it's time to think about the other factors that affect your business. Supplement your trade show exhibits with a professional website Nike Air Max 90 Ultra Moire Heren Wit Sale , attentive salespeople and a product customers can't live without.


After you've packed up your trade show displays and gotten back to the office, what happens with the customers you've met? Hopefully you've talked to each visitor who stopped by your trade show exhibits and know which ones are the most likely to become steady customers. Once these potential customers have talked to you and visited your trade show booths, use these elements to help turn them into actual paying clients.

A Quality Website Supplements Your Trade Show Displays

If a client is interested in your company after talking with you at the event, the first thing they're going to do is visit your website. Your company's site should be professionally designed and easy to navigate. It also needs to clearly explain your company's products. It's okay if you don't including pricing information on your site Nike Air Max 90 Dames Leer Roze Wit Sale , but you should have a place where customers can contact someone on each page because you don't want them to have to search for a way to call or email your company.

Other information on your site can include past company newsletters, an about us section with photos and biographies of key employees, a frequently asked questions section and a page of customer testimonials.

Attentive, But Not Overbearing Salespeople

Visitors to your trade show displays will have met your best and brightest salespeople Nike Air Max 90 Hyperfuse Heren Zwart Sale , but if your sales department is large, the customer may be passed on to a new salesperson. That's okay, but care should be taken to ensure that your salespeople aren't overbearing and aggressive. Customers can be instantly turned off by salespeople who are pushy, and don't like to be pressured to buy a product or service before they're ready. Make sure your salespeople stay in regular contact and your company will stay in their mind. This can help your business to be the first place they call when they're looking for your product or service.

Useful Product Or Service

Probably the most important thing to offer customers is a useful product or service. Clients have to see the need for your product or service and without the need Nike Air Max 90 Glow Dames Blauw Sale , they won't bother with your business at all. If you're having a problem convincing clients that they need your business, consider creating a sale or offering a discount to create a sense of urgency. Clients are more likely to pull the trigger on a purchase if they think they're getting a discount. However, it's important that customers don't feel pressured and there's a fine line between gently encouraging sales and bullying clients into buying.

It's also important for your salespeople to ask thoughtful questions to help clients see how your product or service can help them. People want to know what's in it for them, so if they don't know how your company can help [url=http://www.airmax90kopengoedkoop.com/nike-air-max-90-flyknit-heren-zwart-rood-sale.html]Nike Air Max 90 Flyknit Heren